JWT Australia & New Zealand

people

JACQUELINE SMART Planning Director

WHAT DOES SHE BELIEVE?
That ‘art’ is the lie that enables us to realize the truth (Picasso)

WHO HAS SHE WORKED WITH?
NZTA, Lion Breweries, Coruba, Jim Beam, Unilever, Mitre 10, Whitcoulls, Ministry of Health Like Minds like Mine, New World, Pac N Save, Cerbos Greggs, Ministry of Education, Ministry of Economic Development, Maori Television, Pfizer, NZ Police, NZ Fire, ANZ Bank, Goodman Feilder, Gutherie Bowron, Pizza Hut.

WHO INSPIRES HER?
I’m inspired by the fact that advertising both borrows from and co-creates culture